Decibel is a sports concept in Paris, offering a fun full-body workout that simplifies the practice of dance
The 45-minute classes are mix of cardio and muscle strengthening choreographies, taught in a dim studio with lighting effects and a pristine sound system
Decibel has one studio, in the 4th arrondissement of Paris
The branding - which had been designed in parts by a Parisian agency that closed down, was reworked and finalised
An elaborate brandbook was created based on this new branding
A 10+ pages website was designed to accompany the brand’s launch
Poster campaign in the streets of Paris for the opening of the first Decibel Dancing studio in March 2023
Collection of merchandise designed for the studio
Illustration by Charline Barber
Promotional flyer designed for the studio opening
Some designs for the studio’s seasonal campaigns
Illustrations by Charline Barber
Several examples of designs made for both Instagram stories and posts
Neon signs and sticker signage for the brand’s first studio